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The business optimization blog | Omniture

Social Media Guru Rudi Shumpert as My Co Presenter (Advanced Solutions)

Tuesday, 9 February 2010 @ 5:00, by Pearce Aurigemma

If you peruse web analytics blogs and/or any social media outlet that deals with wed analytics you will definitely come across the name Rudi Shumpert.  He is quickly becoming famous on the web from the new solutions he creates and his insights on how to take advantage of all the data available.
One of his most … Read more »

Get the Most Out of the Breakout Sessions You Attend (Advanced Solutions)

Thursday, 4 February 2010 @ 11:00, by Pearce Aurigemma

Omniture Summit is an exciting time of the year.  You get to hear presentations from world leaders and network with your peers at the most important web analytics event all year.  For those of you who are able to go I wrote a simple post on my summit session blog to help you get the … Read more »


Wednesday @ 18:34Give SOAP a REST (if you want to)
Tuesday @ 6:00Engineering Services at Summit – Your Chance to Talk One On One With an Expert (Advanced Solutions)
Wednesday @ 16:34OmnitureCare mailbag #2

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Omniture Business

Josh James
Customer and Market Trends

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Web analytics

Brent Dykes
Data-Driven by Design
Ben Gaines
Omniture Suite: Under the Hood
Ben Robison
Going Green: Running an Analytics Program
Chad Greenleaf
Optimizing Online Media
Christian Ridge
HBX Insights: Migration and More
David Kirschner
How Suite It Is – Moving from HBX to SiteCatalyst
Ed Hewett
Strategic Developments Impacting Optimization of Mobile Businesses
Kiran Kairab Ferrandino
Implementation Best Practices & Strategy
Matt Belkin
Inside Web Analytics
Matt Langie
Forward Thinking on Analytics
Pearce Aurigemma
Advanced Solutions

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Testing and Targeting

Adam Justis
Improving Relevance, Increasing Conversion
Brian Hawkins
Modus Operandi – Test and Target
John Broady
Site Optimization Insights
Jim McTiernan
On Site Search

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Online Marketing

Brig Graff
Business Optimization with Omniture
Kevin Lindsay
Conversion Optimization
Mikel Chertudi
Data Driven Marketing
Michael Klein
Online Merchandising
Steve Gustavson
Brand to Demand

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Search Engine Marketing

Bill Mungovan
Search Marketing Simplified
Chris Knoch
SearchCenter Insider
Chris Zaharias
Centered on Search
Jordan LeBaron
Growing Organic Search
Wes Funk
Demand Marketing Principles

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Marketing Integration

Brent Watson
Innovator's Opportunity: Developing on the Omniture Platform
Christopher Parkin
Integrated Marketing Insights
Jeff Minich
Marketing Integration Technology

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Channel Analytics

Jose Santa Ana
Decisions Powered by Insight
Michael Halbrook
Analysis with Insight