Brig Graff

Brig Graff is Director, Solution Architecture at Omniture. Prior to his current position, Brig filled a number of management roles including Director of Consulting at Omniture and Director of Marketing at Overstock.com. In his 10+ years of experience in the field of online marketing he has been a senior business advisor to Fortune 500 companies such as Wal-Mart, Microsoft, GE, and also many growing Silicon Valley powerhouses. His recommendations have driven hundreds of millions of dollars in documented ROI for his customers, and have helped transform companies into optimization-focused organizations. On the subject of business optimization, Brig believes that “now is the time for CMOs and marketers to close the loop between online and offline – we have the technology.” Brig holds a BA from BYU, and an MBA from the University of Washington’s Foster School of Business.